|    home    |    illustrations    |    fine art    |    special projects    |    work archive    |
  |    news    |    press    |    shows   |     FAQ     |    about     |                   |    contact    |
YUKO SHIMIZU FREQUENTLY ASKED QUESTIONS    (last updated: October 30, 2008)  
QUESTION CATEGORY
 
ADVICE FOR YOUNG ILLUSTRATORS
 
ON MAKING LIVING AS AN ILLUSTRATOR
 
EDUCATION OF ILLUSTRATORS
 
ON MEDIUM, TECHNIQUE, SKILL & STYLE
 
STUDENT ASSIGNMENT RELATED QUESTIONS
 
SALES OF WORK / PRODUCT RELATED QUESTIONS
 
 
 
 
 
 
ADVICE FOR YOUNG ILLUSTRATORS
 
Q. If you are to give an advice for new illustrators, what would that be?

A. First of all, love what you do.  If you are not in love with what you do you can never compete in a field where everyone else have so much passion in what they do.
Have high ambitions, and work harder than your ambitions. School may be a hard work, but you will soon realize that you have to work even harder in the real world. Hard work is not so hard if you are in love with what you do.
Let yourself experiment and grow. Be open to constructive criticism.  You are an artist and not craftsman who's job is to create the same things over and over again.
Don’t forget that you are running a small business as well as being an artist. Learn to be a good business person.
Don’t ever try to be someone else who is already in the field. Be the best of who you are and who you can become. Try to do something nobody else has done.
Good luck!
 
 
ON MAKING LIVING AS AN ILLUSTRATOR
 
Q. My parents (or friends, people I know) say one cannot make living being a freelance artist and discourage me from pursuing. What do you think?

A.  My parents used to tell me the same thing. Maybe because there are too many movies about tragic life of artists like Camille Claudel or Pollock.
 
As I wrote previously, pursue only if you love illustration and this is absolutely what you want to be doing. This field is filled with people who love what they do, hard-working, motivated and driven. If you are not one of them, this field is not for you.
If your goal is to become rich, look elsewhere. However if you do well you will probably make OK income by illustrating.
Freelance calls for certain type of personality. You may often not know what you will be doing two weeks from now, or when you will get a next job. You need to have a personality to be able to deal with it and feel OK for uncertainty. If not, you should probably get a job with regular salary instead. Freelancing will most probably make you miserable.

Besides that, be ready to juggle day jobs for a while till you start making stable income from illustration.

 
 
Q. Can you give me some tips on self-promotion? You seem to be pretty good at it.

A. I used to teach a seven-week course on self-promotion and business (SooJin Buzelli now teaches this course) at School of Visual Arts. Considering how many hours I used to spend teaching this subject, it is not something I can quickly write in a short parageraph, especially that the strategy should be different according to each artist and his/her interests and goals.

However, I can point out some universal advice to those who are starting out.
  1. Build a really good website; It doesn’t have to be highly designed, just make it user friendly, organized and show who you are as an artist.
  2. Learn how to update your own site. Update the contents as often as you can. Website that does not get updated often is worse than not having a website especially in the early stage in your career.
  3. Look like a pro, get a real e-mail address. Free e-mail address makes you look like an armature. Get @yourdmain.com, you can even forward that to your gmail. At least you look like a pro to them.  
  4. Learn to write good e-mails. E-mails are often recipients's first impression of you. Don’t be a spam. Don’t be a stalker. Don't write like if you are text messaging your friend.
  5. Do research on whom you want to work with. Make your own mailing list by visiting newsstands and writing down information one by one. Sending cards is good old fashioned way that stil works. 50 hand-picked names on the list works a lot better than 5000 random names on a list you buy.

Here is a list of the books you should read. Althgh I recommend them all, the first one is A MUST for all new illustrators.
+ How To Be An Illustrator by Darrel Rees
+ Inside The Business Of Illustration by Steven Heller and Marshall Arisman
+ How To Be A Graphic Designer, Without Losing Your Soul by Adrian Shaughnessy
+ It’s Not How Good You Are, It’s How Good You Want to Be by Paul Arden

 
 
Q. How long did it take before you became successful?

A.
Wherever I go for a lecture, I almost always get asked this. I think it is a very funny question.
First, ‘success’ is relative, almost a state of mind. Do I think I am successful? In my mind, no, or I really don’t care if I am nor not.  So I tend to ask them back “ you mean how long it took me to start paying all my bills?”
Second, how long it took me to make living is just a fact and has absolutely no relation to or effect on how the questioner would do. It is not like answering to  “How long would it take to fly to London?” which is about 6.5 hours from New York for evryone equally whether you paid the cheapest coach or the first row in first class.

Having said that I understand the feeling and assurance the aspiring illustrators want to get, I always answer it anyway; It was the autumn after I graduated. (But my monthly bills were extremely low back then.) 
 
 
Q.  What / when was your big break?

A.
When I look back, there were various moments in my career that led to something bigger. The first job after six months of sending out promos, the first magazine job that gave me two more magazine spreads, newspaper cover that gave me a lot of exposure, or the first advertising campaign that happened to get a lot of press, etc, etc.. But again, there was no big break, and I am extremely happy about this.

People often think it happens to people overnight, but it doesn’t. It is just accumulation of one job after another that you try to do your best each time. Some happens to have bigger exposures than the others. That’s all. There is no shortcut in life. Take it slow, one job at a time.
IF, something happens to you overnight, be weary. What shoots up fast, tend to shoots down fast. If you feel things are moving forward very slowly, almost too slow, you are probably on the right track.
 
 
Q. Do you suggest working in a studio environment rather than working at home?

A. It is a matter of preference. Some people like to just wake up, make a coffee and start working in their pajamas. Some people like to have clear separation between work and personal life. I am the latter.
I like to get dressed, take the subway and go to my office every morning. I like to relax and never have to worry about e-mail when I am home (I still don’t have internet there). Most of all, I like interaction with people at work, whether they are my studio-mates or neighbors who are in different design related industry.
Illustration is a lonely business. You can spend hours, or days and days just staring at your drawing table. Why not have a bit of stimulation and mild distraction from people who work around you? And to get advice, or to give advice?

If you are considering of getting a studio, here is my advice;
Find studio-mates who you really get along with, and who will never be your direct competitors, and whom you will be happy for their success and that they will feel the same for you.
Work can sometimes be stressful. The last thing you need is to make your studio into another cause of your headache.

 
 
Q.  You live / work in New York City, and so are many other illustrators. Do you think I should move to New York to start / boost my career?

A. New York has more publishers, design studios, advertising agencies, etc than any other city in the US, and probably more than any other cities in the world.
Located in NY would probably give you more chances to meet with your possible future clients, easy access to portfolio drop offs, go to meetings, picking up and dropping off reference materials or scripts. My studio is 5 minutes walk away from the NY Times and Conde Nast buildings, among other clients. Very easy access.

When I started out not so long ago, when FTP upload was not common and e-mail only sent up to 5GB files, I used to go visit my clients a lot, to drop off CDs with final images or to pick up dummy layouts. Now, my clients seldom even call me. Everything is on internet.

Cool thing about this job is that all you need are: your art supply, internet access and a cell phone. I have friends who live in New York but spend a lot of their time in Hawaii. Clients just think they are early risers sending e-mails 5 in the morning. 
Yes it may help you to be here especially when you are starting out, but again, you can work from anywhere and there is really no need for you to live here.

So, would you move to this city where you are considered lucky if you found a shoe-box size studio apartment under $1,800, everybody is moving in the speed of light too busy to be friendly to you, dirty and smelly, summer is boiling hot, winter is severe, and upper-middle class income will make you feel like you are on the verge of poverty?

Well, I personally won’t exchange my small Manhattan apartment and studio for any mansion in any other city.
New York is a city for people who have ambitions and the work ethic to try for what they want to achieve. They come from all over the world with their hopes and dreams. Almost every day, I meet interesting people who stimulate me and inspire me, and make me want to work harder and try out new things. This energy is here like nowhere else.
If that is what you are looking for and ready for, New York City is for you.
 
 
EDUCATION OF ILLUSTRATORS
* Please note that the following answers are based on my personal opinion only and do not reflect those of the schools I have taught, attended or visited.
 
Q. I am self-taught and never attended art school. Would that be a problem becoming a professional illustrator?

A. I have never been asked to show my resume upon a client assigning me a job. We illustrators get work because of our portfolio and not because of our resume.
It doesn’t matter if you have PhD or you are a high school drop out. What matters are your work and your confidence in your own work.
A few years ago I was asked to judge Art Directors Club annual competition, one of the most prestigious in design industry. Chuck Anderson who judged with me that year was 19 with full of experience already. Does he ever need to go back to an art school? The answer is obvious.

Having said that, I went back to school and got formal art education. And I did that more than 10 years after finishing my business degree. It was because I didn’t have confidence in my work at the time. Whenever I met someone who went to art school I felt inferior. The only way for me to overcome my fear was to go back to art school. I learnt so much. I loved it. It is because of this experience now I can be working as a freelance illustrator. It was one of the best decisions I have ever made. 

Whether you think you need a formal art education or not; the answer is within you. 

 
 
Q. You attended School of Visual Arts MFA as Visual Essay Program. I hear so many good things about the program. Would you recommend me to apply?

A. It was the two best years of my studies, and I am sure you will enjoy the experience too. However, I have a few realistic pieces of advise for those who are considering of pursuing MFA in illustration.
  1. If you are still in college, think of WHY you need to go straight to graduate school now. Chances are, you are scared of getting out of school, or feeling like extra two years in school would buy you time.
    If it is your first time getting out of school, trust me, the best education you can get is to get out to the real world.  If you start getting jobs and doing fine as an illustrator, do you really need to go back to school again?
    If you decide, after how many ever years you are out of school, that you can use that extra two years well, go back to school. You will appreciate the experience 10 times more.
  2. Please consult your financial situation. Calculate how much student loan you have to take out, and how much debt you will be having out of school. Is it realistic? Please have your head leveled and make a right financial decision. The last thing I want to see is a young artist in a huge debt.
  3. Please don’t think of the MFA as an instant passport to illustration success.
    SVA MFA Illustration has great reputation, thanks to many alumni who are working in different fields of illustration. I am extremely proud to be a part of its’ alumni.
    But we are still freelancers, and it is not the MFA that is making the alumni successful. It is each of their hard work during and after the two-year education. Unlike MBA from Harvard, it doesn’t guarantee you anything. You still have to cultivate your career yourself.
  4. Please don’t expect for instructors to hold your hands and guide you like your BFA studies. Be ready for two years of open schedule that you can build your own projects where the instructors are there to help you. If you are ready for it, you will have an amazing time.

Have I been discouraging? I hope not.
Again, It was the best education I have ever gotten. I can recommend it to anyone. I just want you to apply exactly at the right moment when you are ready to really appreciate the unique two-year education you will be getting.
Good luck!

 
 
Q. Are there any illustration classes you teach I can take?

A. I teach a sophomore class (Principles of Illustration) at School of Visual Art. The class is only open to full time students and limited to 15 students.  I am currently not teaching in continuing education department which is open to general public, however my studio-mate Marcos Chin and I are working on possibly teaching a one-time special workshop. No details at this moment, but if it realizes, I will post the details in the NEWS and SHOWS/EVENTS sections.

Outside of that, I do visit different art schools time to time. Also I have taught a week-long workshop in Venice, Italy in summer of 2008. I may teach the same/similar workshops in the future.
Any special workshop and lecture schedule will be posted on the NEWS and SHOWS/EVENTS sections.
 
 
Q. Can you come visit our school / organization for lecture / workshop?

A. I try my best to squeeze in visit to schools / illustration related organizations. I personally really enjoy going to different cities/countries and meet illustrators, students and faculty. It is almost like my "hobby" and a way to refresh and get inspired.

If your school/organization is interested, please contact me as far in advance as possible. I usually make up to 2-4 school visits per school year, and a few more in Europe after the US school year is over in April.
Even if your school is located outside of the US and don't have budget to fly me in, do not hesitage to contact and let me know your interest. I travel a lot, especially in Europe, and I may be able to come by when I am near you.
 
 
ON MEDIUM, TECHNIQUE, SKILL & STYLE

Q. How did you come up with a distinctive style in your work? I am trying to figure out my own style.

A. People mention that my work has a distinctive look, so I assume that it does. It is extremely difficult to view my work from the third person’s point of view. But I can say this: my work look certain way, only because this is the only way I think, and because I am who I am and that is something I cannot change.
I actually don’t believe in the word “style”.  However I believe fully and deeply in “personal voice” which I learnt by studying under professors with the same/similar belief: Marshall Arisman, Thomas Woodruff, Mirko Ilic, David Sandlin and Marilyn Minter to name a few.

I often meet young illustrators who are struggling to try to “find” their style.  My advice is: style is not something you can force yourself to  “look for” or “find”. You are you, different from everyone else, and your personal voice should already be within you. Learn to let that come out in your work.

I grew up in Japan in the 1960s and 70s with comic books and TV cartoons. I naturally started drawing by imitating them. I stopped reading comics or watching anime by the early 80s, but by then I wasn’t able to get rid of my early influences and actually hating it.
After I moved to New York and started art school, my initial goal was to learn to draw and paint “like an American”. It didn’t take long to realize that didn’t work. I just don’t think, paint, or use colors like Americans among other things. My instructors helped me realize it is OK to being a Japanese person who’s work had early influences of my own popular culture. 
Of course, the process was not easy as it sounds here. It took me a long time, starting from learning not to hate my own work.

So, what would be more useful than coming up with superficial gimmicky style is that you go out for a soul search, although I am not to try to sound new age here.

 
 
Q. What is your technique?

A. I draw with Japanese calligraphy brushes and India ink (Dr. Ph. Martin’s Black Star matte) on watercolor paper. Scan the drawing in and put the final image and color together on Photoshop.
It is a rather old post, but Webesteem of Poland did a feature on my work process (2004), which may be interesting for someone who is curious about such process.
 
 
Q. Can you teach me how you work on Photoshop?

A.
  I don’t teach my technique. The main reason is because I learnt different skills over the years mostly by studying various favorite pieces of work, try to figure out how the artists created them, and then experimenting with my own theory.
The way I figured out were probably nowhere near how the artists actually did. (I remember using paint and coloring in flat to mimic a piece of vector art. Good old days!)  Some failed, some succeeded, in either case I learnt a lot. I value this experience and using that as my teaching philosophy.

However, if you are a beginner and try to learn how Photoshop works, the best way to go is to ask friends who know a bit better than you do, so you can get the basics down. And the rest, you can play around and figure out your own way.
When I had no idea how to use Photoshop, my friends and then-classmates Olivier Kugler and Nathan Fox mainly taught me the basics, with some help from my then-roommate James Jean.
And, I do, still teach my students these basics of Photoshop, but this is not something you need to learn from me.
 
 
Q. What about the textures in your images?

A. One thing I can tell you is that whatever texture you see in my work is hand-done, and not done on the computer.
My advice for digital colorist is; never use filters except for maybe occasional color half-tone. Filters make your work look ugly.
It is your hands that should be creating your images and not the computer. Computer is just another tool. Use it well. Don’t be used by it. If you want textures, try out anything and everything you can think of. You will soon find what works for you.
 
 
Q. It feels like everyone is switching to computer. Should I ditch my paint brushes and be a digital illustrator?

A. Absolutely not! Don’t get caught up in the trend and what’s new. Be true to yourself and who you are as an artist. If you hate painting and love computer, welcome to the world of digital art. But if you love painting and traditional medium, why quit?

Legendary designer Paul Rand once said,  “What’s new has nothing to do with what’s good. What is good is timeless”.  If you are a good traditional artist and love it, there is no reason for you to switch to what you really don’t love.
Because you feel like it is old fashioned? You live in 21st century, reflect your time in your own way. Learn from people like Sam Weber, James Jean, Hellovon or James Blagden.
Because it takes too long? You need to get faster. Shawn Barber paints in oil and finish up a portrait in less than a day. Chris Buzelli knows every single trick to make his paintings dry fast from years of experience. Look at Tim O’Brien’s detailed realistic work, and see how many illustration he puts out a year.

I use what I use, because I cannot think of any other way. I tried to be a painter (I still paint quite OK), and soon realized I think in lines and flat colors, not in forms. I can draw lines and patterns forever and feel meditative. Painting frustrates me and I keep thinking of how many more hours I have to sit in front of an easel. It was just not for me.
People often think I have a comic influence and Japanese edge which are considered trendy. but I grew up in Japan and started drawing imitating comics I read . This is jut me being me. You cannot expect me to draw and paint like Americans, or anyone else.

Just need to stick to what you love. Trends just come and go. You don’t come and go. So, be you.

 
 
Q. Then, is there medium I should or should not use?

A. In the sophomore class I teach I ban using of certain mediums. I am teaching to help students become next generation of illustrators. I believe it is my job to have them exposed to the real artists medium, have them try out everything they can while they are in school so they can eventually pick a (or a few) medium and that they can explain why the medium work for them.

First of all, I ban them from using computer. Why? Because exposed to the computer too early in the stage will stop them from becoming a real artist.
It takes years to learn how to draw and paint. You can learn how to use basic Photoshop in a day if you already know how to draw, paint, mix colors and make good compositions. Computer won’t turn you into a good artist. It is important to ‘use your hands’ to learn before you move on to digital art.

I also ban them from using an easy medium that is substitute of real art medium.
Too many students love Microns too much. I have nothing against Micron itself for doing quick sketches, to carry around with you when you travel / commute. I use them too. I am against those who think Micron can be a real medium. It is not.
Micron is a fake sibling of  Rapidograph, Rotring, and nib pens.   Ballpoint pens are for writing, not for drawing. Markers are toy version of watercolors. Crayons are pastels for kindergarten kids. Colored pencils are not made to color surface bigger than 1square centimeters. These mediums make you lazy as an artist.

Rapidohgrap, nib pens, watercolors and other paint medium, pastel, etc are hard to use and take a long time to learn to be good at. But when you master them, it allows you to do 100X more than the cheap fake mediums do.
When you are in school, you can make mistakes. You learn by making mistakes and become a better artist. In the real world, you cannot make mistakes or you will loose a client forever.

I am not trying to be mean or hard on them. My job as a teacher is to let my students make mistakes and learn while they can.
If they learn the real medium and at the end come to a conclusion that a ballpoint pen is the only medium that works for them, then I would be happy for them, really. (And, I do love Hope Gangloff's work.)

 
 
STUDENT ASSIGNMENT RELATED QUESTIONS
 
Q. Can I interview you for my school project?

A. I ask those of you who are interested to first take a look at PRESS SECTION, where almost all the past interviews and articles are posted. This section probably answers most of the questions you may have.  If you have unanswered questions, please e-mail me and I will do my best to write you back. (Please also read disclaimer No.3 in the next Q&A.)
 
 
Q. Can I e-mail you my work /website? Can you give me some feedback?

A. I get similar request often. My answer is: I cannot guarantee but I will try “my best”. Please read the disclaimer before e-mailing.
  1. All the request e-mails go into my “reply to” folder. Whenever I have extra time (which is not often) I write back to some in the folder. Sometimes writing back takes me months.  (I have to admit there are e-mails I haven’t replied in more than a year.) Please don’t expect me to reply quickly.
  2. I am an art college instructor myself, and I take learning very seriously.  Please write me only if you are looking for a constructive criticism.
    If you are looking simply for praise, I am not the person you want to write to.
  3. (I hope this does not apply to you.) You will be surprised how and what people write us illustrators, and how many people actually write us back to say "thank you".
    After all these years I now only write back to those who know how to write a stranger for a favor. It may be easy to shoot an e-mail, but it takes time and effort to write back with comments.
 
 
Q. My school has a mentorship program. Can you be my mentor?

A. Unfortunately probably no.  Every school year at SVA I teach an undergraduate class of about 15-20 students and intensively advise thesis project for one graduate student
Juggling freelance work with teaching obligation I already have is extremely time consuming and hard work. I take my obligation seriously and want to give full attention to those whom I am already committed to and responsible for.
 
 
Q. Can I come visit your studio?

A. Sorry. Our studio (Marcos Chin, Katie Yamasaki and me) does not take individual studio-visit requests.
Because of our crazy work schedule and our limited Manhattan studio space we rarely accept school organized studio-visits either, however the requests are considered on individual request basis. Please e-mail me from your department for such request. Thank you.
 
 
Q. Do you take interns?

A. Never say never. But currently our studio is not taking or planning on taking any interns.
 
 
SALES OF WORK / PRODUCT RELATED QUESTIONS
 
Q. Do you sell prints of your work?

A. I don’t sell originals or prints of my illustrations. The only exceptions are for fundraising for good cause and some charity shows/auctions I support. Any new charity shows and events will be announced in NEWS and SHOWS/EVENTS sections.

Currenty (October 2008), there are two prints you can purchase:
 + The Walrus Magazine Store
 + WIWP Presents Now Showing
 
 
Q. Do you sell original drawings of your illustrations?

A. No. My works are half hand-drawn and half digital. There are no original drawings that look exactly like the final images.
 
 
Q. Are there monographs of your work I can purchase?

A. Not right now, although I would love to create a monograph in future.
For now, all the books with my work featured are in PRESS SECTION with the links if the books are available for purchase. Please use this section as a virtual bookstore.
 
 
Q. Do you have any products with your images on them?

A. There used to be a cool wallet, notebook and greeting card manufactured by NookArt of Australia, but they are all sold out as far as I know.

Currently (October 2008) there is no product available for purchase, but a few are in works including t-shirts and cell phone packaging, which may take a while till they come out. Any new product release will be announced in NEWS SECTION.

 
Thank you!